Strategic Business Administration Program Model for Private Higher Education Institutions in the Philippines

Chery C. Lacaden


The importance of this paper is the Strategic Business Administration Program Model drawn from the application of linear regression to the analysis of the impacts of ASEAN Integration determinants on the comparative advantage variables which are professional confidence and global competitiveness. It analyzed the assessments of selected PHEIs administrators and faculty on the different ASEAN Integration determinants and comparative advantage variables for the Business Administration Program.  The ASEAN Integration determinants were based on the CHED Strategic Plan for 2011- 2016, while the comparative advantage variables were the basic competency standards for Business Administration graduates stated in CMO 36, series of 2006 and CMO 06, series of 2012.  Findings reveal that of the 79 ASEAN integration determinants, 29 of these have significant effect to the comparative advantage variables for the Business Administration (BA) program.  These were considered in the strategic model- which gives importance to 11 ASEAN integration determinants which are significant to both comparative advantage variables which are professional confidence and global competitiveness.  These determinants are stated according to their respective KRAs which are Rationalization: “Advocacy and gender sensitivity”; “Research on peace”; “Relevance of the BA program to industry needs”; “Quality and Standards”; “Quality Management and Performance”, “BA Accreditation and Plant Visits/BA Curriculum”; “Access to Education”; “Grant- in- aid”; “In-Kind Assistance”; Management Systems: “Mediation”; “Organization Development”; “Housekeeping Services” and “Training Programs”.  Thus, the model can be adopted by the PHEIs for them to strategically organize and equip their systems and structure for their BA program to be globally competitive.


business administration, ASEAN Integration, strategic mode

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